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Founder case

HomeSmart: Revolutionizing Real Estate Transactions

Emily Harper · Norway · May 27, 2026

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Real Estate Tech Norway Requested capital: $1,200,000

Overview

HomeSmart is a cutting-edge real estate tech startup focused on simplifying real estate transactions through a comprehensive digital platform. Our mission is to eliminate inefficiencies in the traditional buying and selling processes, providing both buyers and sellers with a user-friendly interface that saves time and reduces costs. After successfully developing a beta version of our platform with initial user feedback, we have secured partnerships with several real estate agents and agencies who are eager to utilize our service. Our traction has been solid, with over 1,000 users signing up during the beta phase and early partnerships leading to significant interest from additional agents in multiple states. The funds we are seeking will allow us to finalize platform features, enhance our marketing efforts, and broaden our reach into new markets. We plan to employ digital marketing strategies, leveraging SEO and social media to drive traffic to our site and gain more users. Additionally, we will invest in customer support and improve our analytics capabilities to better serve our clients and continuously refine the user experience. To date, we have raised $300,000 through angel inv…

Use of funds

The $1,200,000 investment will be allocated as follows:

  • Platform Development (40%): Finalizing app features and improving backend technology.
  • Marketing (30%): Launching digital marketing campaigns and enhancing brand visibility.
  • Hiring (20%): Expanding our customer support and sales teams.
  • Operational Costs (10%): General administrative expenses and legal fees.

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